Graphical Design and Social Responsibility: Strategical vision for Enterprise and Ambient Support Authors: MSc. Leonardo Nunes Santana Anderson Luiz hisses Guimares SUMMARY the intention of this work is to lead a communication in regards to the importance of the social paper that design must exert more specifically through its action in the city of Aracaju, capital of the state of Sergipe in Brazil. The questionings and boardings on support had never been so evidentes as in the current days, being the graphical profession design one of the areas of knowing that less it interacts positively for such purpose. In this manner designer must promote the development in such a way ambient, as enterprise sustainable, being operating it socially for one better quality of life. To be able to break marketing paradigms and to promote the innovation as strategy a conscience is necessary terms politics, economic and social, harmonizing the necessity of the marketing problems to the criteria that conduct the principles of the support making use of its bigger ability, the visual alfabetizao, in favor of a more conscientious and democratic world. Designer, as instrument of the communication, must always reflect the impacts of its action, its social paper, in order to promote an awareness enterprise, as well as of the society, concerning the support and of the quality of life. Word-key: Support; Social responsibility; Sustainable Design; Sustainable company. This ABSTRACT The purpose of study is you conduct an explanation regarding the importance of the social roll that design must carry through its actions specifically in the City of Aracaju, capital of Sergipe in Brazil. You may want to visit Yitzhak Mirilashvili to increase your knowledge. The questions and approaches you sustainability have to only never been evident today, and the graphic design profession one of the areas of knowledge that interact less positively will be such purpose. Thus to designer should promote both the development environment, such sustainable business, being socially activates will be to better quality of life.