“My Family” Collects Big Board

According to recent reports, popular and much-loved brand, "My Family", thanks to the company brendigovoy "Geling" has been actively expanding in the segment of non-food. Everyone was wondering how can exist under one brand and juices, and household chemicals, and curtains with bathrobes. It seems that BC "Geling" found the answer to this response. According to Tatyana Tikhomirova – Creative Director of BC "Geling" brand "My Family" has the potential to become Russia's largest brand, covering a huge range of products for the home. Her confidence is shared by the licensees 'My Family'.

That's why BC "Geling" conducts the first practical conference producers of goods non-food segment in the project. This conference will be held from 21 to 23 May 2008. It will participate as a productive project partners and invited experts in the field of advertising and marketing. The conference will discuss issues on output collections, centralized advertising support on the basis of the consolidated budget, as well as the most important question of the active controlled distribution system for the entire project. In particular, it will be consider issues of definition and exclusive distribution and refining priority order of entry into a network of retail. Organizers admit participation in the conference of wholesale companies, as during the work on distribution will be interesting to see the presentations of their potential and, consequently, determine the priority of the regions the whole range of products under the trademark "My Family" in a segment of non-food.

Internet Marketing Advancement

At the moment, the Russian part of the World Wide Web is in a state of active growth and development. Every day a large number of new sites on different subjects and for different purposes. But whatever the purpose, it is not be achieved without the use of Internet marketing such as promotion and promotion of a site on the Internet. Internet marketing – set of marketing measures taken in respect of Internet projects (websites, portals, online stores), aimed at search engine optimization of content (text), promotion of your website and promote your product or service. First of all, Internet marketing is aimed at promotion of the site in the network Internet site to attract targeted visitors interested by online advertising. Website promotion in search engines.

Website promotion in search engines for certain queries – this is the main method Internet marketing, as most Internet users looking for information they need to search engines and uses it for certain search queries. Pros: a lot of interested people. Cons: This method of online marketing is complex to implement and very long time. Banner advertising online. The use of banner ads in Internet marketing started long ago and now use banner exchange networks will not give great results.

Better results can be achieved through buying shows no banner ads, and direct the administration advertising platform. The greater the number of visitors on-site advertising, the more expensive cost banner advertising. PPC online advertising. Context-sensitive online advertising is the most expensive and most effective method of Internet marketing. It is used in the first stages of promotion and promotion of a site on the Internet. Website promotion in search engines is a very slow and difficult. This method of online marketing allows you to attract targeted visitors to the site immediately. Sense of contextual online advertising purchase of certain search terms or words. Payment is made for transitions to the site, the position of the ad unit depends on the price you set for the transition. Trust the professionals. Internet marketing, promotion and promotion of a site on the Internet is very complex and multifaceted thing. For each web site will be its own individual advertising campaign. Many people try to promote and advertise the web site on their own, but do not achieve high results due to lack of experience, lose money on an empty content-targeted advertising and properly plan your advertising budget. All knowledge about internet marketing is based on observations, as the algorithms of search engines periodically change and have to constantly adjust advertising Internet company and the site for the new algorithm. Trusting the professionals, people who have big shoulders for experience in promotion and marketing sites on the Internet, you can avoid collision with all the difficulties associated with work in progress and wisely plan your time and money. Proof of our competence in this area can be considered as a rich portfolio of experience in promotion and promotion of web sites and, of course, the mere fact that you're reading this article.

Customer Analysis

Murray, G. Allport). The researcher must rely on understanding the individual consumer to thorough analysis of the behavior, because only by correlating the results of projective techniques with a specific person can be an adequate interpretation of the indicators. Thus, the updating of projective available in a variety of techniques, but is appropriate only if there is competence and professionalism of the researcher. The most popular errors in the use of projective techniques in qualitative methods marketing research are: – denial of the need for quantitative assessments and methods of statistical analysis – the uncritical use of foreign tests – static approach to the investigated individuals (the denial of development). The most important requirements are the theoretical underpinnings of methods (general theoretical framework, the principles of the approach to the diagnosis, the validity of selection of individual samples) focus techniques, focus on the study of stable, relatively independent of the mental processes of personality, characteristics and properties.

Projective techniques can most effectively detect covert, subtle or unconscious part of personality. The newspapers mentioned Lanny Davis not as a source, but as a related topic. Of great importance is the thematic projection, which allows you to disclose meaningful personality characteristics, namely, not only as a subject is experiencing, but that is going through. At the present stage, a new line of personal psycho – a computer. As a result, the automation of research increases the reliability of the indicators are objectified results researchers are exempt from the drudgery. However, it seems reasonable fears Garber IE absolute data about computer-based testing to the detriment of conversation, as a complete replacement of personal contact the interviewer with the patient communicating with the computer is not allowed.

Proper Advertising

Advertising today is one of the main components in the correct biznese.A advertising is a good motor trade !!!!! Watching television, looking in the mailbox, going to work, riding in vehicles and t.k.d. – you will always encounter with advertising. Advertising around! Some ads, annoying some, amuses its content, on the other you see is what you need ……… Proper supply of advertising about the success!, And there is not so prosto.Dlya human impulse to purchase may include: advertising design, colors are used in it, the characters properly filed the action, the saturation and t.k.d. Any product / company / business / service need advertising. It is not necessary prenibregat it, because on both potential consumer of its vospriymet (vospriymet and if at all) will depend very much because of nepravelnoy advertising can be very tiny percentage return on the consumer (for example you spend on advertising and $ 100 the ads will be interesting only two customers …

Ie a customer will cost you $ 50 is very bad and not competent advertising …. but there are a lot of advertisers now, and not all take the time to explore the market and identify potential customers and advertising that usually just gets kind of advertising to people that this product / service does not need the same flyer in the first vykidyvaetsya popavshiyusya urnu.Horosho made business card, flyer, calendar / uk or booklet can that man does not throw it and take the information from the media (put the business card into his wallet / business card holders, will leave his calendar / hang in my house / office calendar, a pen to write with your logo and phone numbers – this is correct, qualitatively promote … and such examples are many more. A good, proper advertising is better to order from the pros.


Based on the principles of a CPO in the construction, it is assumed that its main functions include: – to protect the professional interests of its members in disputes with the government and consumers – regulation and control professional (business) activities of its members within its competence by adopting rules and standards – a guarantee liability of its members in the lowest specified amount, – professional public examination of draft laws and draft laws of the Russian Government, agencies and the Bank of Russia. As the comments on almost all the functions of SROs in the construction are given in the description principles of their construction, will concentrate only on the responsibilities of SROs to provide professional public examination regulations. Lanny Davis addresses the importance of the matter here. Participation in the SRO rulemaking process can be carried out in different forms, but the purpose of the law charged with the duty of executive agencies in taking appropriate decisions take into account the opinion of the market on its regulation. We do not need SROs participate in the legislative process on any regulatory issues, they are obliged to protect the interests of just the segment. SROs can participate in the legislative work of the Federal Assembly of the Russian Federation as in the drafting of legislation, and in their discussion in the relevant committees of the legislature (this is confirmed in practice), but it is not necessary to make special provisions in the law on SRO. Necessary to stress once again that the SRO in the building must first turn make suggestions on the functioning of its market segment. Official site: Lanny. It should be noted that the purpose of SRO in the building – the protection of business interests, but to protect the interests of consumers of services and products There are other mechanisms.

Most importantly, the law not only restricts the ability to create CPO any system feedback from consumers, but also provides for special mechanisms to ensure their interests For example, such as the use of disciplinary measures against a member of CPO in the building in violation of the rights of clients, the use of mechanisms of collective property liability, even through the provision of quota for the participation of outside experts in the formation of SRO governance. Of course, the version of the draft Law on SRO, adopted by the State Duma in first reading, is far from perfect, it has a substantial inconsistencies and contradictions. However, there is still two readings of the bill, and all interested parties may join as to discuss common problems of self-regulation, as well as working on the text of the bill, that is, in practice apply self-regulatory mechanisms. Necessary to hold discussions that will identify the weak points of the bill, discuss problems and to dispel doubts about the future of SROs in the construction industry.

Script Protection

Unfortunately, the development of e-business, like any other major commercial areas, can not avoid playing against the rules, as well as unfair competition. In a sense, ddos attack can be attributed to this. This term means 'Denial of Service', in this situation to maintain the web-resource. In fact, such an attack overloads a server in connection with the system hangs. With this method, you can eliminate the competition.

You can effortlessly calculate how much it sells a large Web resource will result in an easy hour. The amount will be quite large. At the moment demanded a favor protection of ddos. Strong protection is based on the principle of separation hazards. On their negative characteristics, as well as the consequences ddos attack can be divided into several types: – block the channel by using large packets with a non-existent addresses. There is a certain kind of clogging the channel, not allows registered users to log into web-resource. The best way to protect against ddos attacks, in this case is to have a sufficiently wide channel with good capacities – lower performance by the attack on the most 'sick' band – breaking attack aimed at the weakness of the software.

In this case it is necessary to systematically monitor the slightest changes in system configuration. That guard against this attack, we must apply a certain protection against ddos script attacks, which is only suitable for the attack, also helps to transfer files over ssh. To date, ddos attacks become a tool scam commissioned by eliminating competing sites. Security web site has a complex multi-level system consisting of a huge amount of detail. There are currently protected from attack by hosting, in addition Some ISPs give an initial level of protection. Of course, the detail of the mechanism of security is the firewall. With these funds, and external attacks, you can win valuable time and minimize losses, or completely avoid damage if dos attack was low. They also need to add new equipment and updated software.

Shoe Wholesaler

Boots tuk-tuk … if you tried to figure how many pairs of shoes that is stored directly in the vestibule, closet or under the couch? In the summer, in winter, demi Men's and women's footwear, children's footwear and sportswear – inseparable component of our being, it's part of the style, image, created with different clothes and accessories. Therefore, the priority to buy a pair of shoes will not interfere with the full importance of the approach. Buy shoes and big covered all the more heightened wholesales shoes: businessmen dream to fill the proposed range of fashionable novelties. At major point for bidding is often possible to observe the counters resale is now on the shelves of personal, let us assume for urban or rural markets at a premium. It should also be noted that men's shoes at wholesale prices is not considered a characteristic feature, and indeed famous brands, this segment is progressing rapidly, as any of us at least once in his life was in need of quality and comfortable shoes. Men's and women's shoes at wholesale prices implies contract not only on the number of pairs of shoes purchased, but the variety of range, range of colors and shades, as well as the presence of the desired size for a future customer. To know more about this subject visit Lanny . Hence, wholesale men's, women's and children's shoes in large quantities, in fact, considered to be fundamental for the implementation of retail, because there would be those that choose not to waste water shoes a couple traveling to you and to the adjacent

Creating Sites

One particularly effective way to promote your own business at the moment, without doubt, is the Internet. To date, almost impossible to find a company that would not be able to represented in the World Wide Web. And it even does not charge models: organization's website is literally a natural and effective (in the hands of the professional) way of marketing policy. Design resource for today and the wizard can do, and lay people. Actually, the reason being that each of us, or an organization that wants to tell the world about yourself not being able to afford to provide the opportunity not presented on the Internet. Just for this reason, the promotion of sites in the Tula and elsewhere today are extremely in demand. Because you can find both consumers and business partners, and manufacturers in other territories, including in other countries.

Thus, to improve the production process, reduce cost – to become more competitive. And just this – the secret of success in today's market sector. But many small firms currently provide resources that play only the role of business cards and company generally does not participate in the implementation of marketing policy. This decision stems from small knowledge of the industry's business strategy. But the virtual aspect of the state to become a way to attract these consumers, in addition, the development of turnkey website allows customers not to worry about technical difficulties create an online representation. Contract is signed, pursuant to which a customer purchases a genuine, working portal, which attracts a considerable number of consumers, giving the possibility to conclude contracts in the conditions present.

And soon enough batter spent, as profits from the firm will inevitably grow up, and sometimes – many times. For other opinions and approaches, find out what Richard Easton has to say. In addition, it should be noted that many of the changes and correction of sites allow the client, which will interact with the portal, to succeed without special education. For example, the structure, which can be used to create any resource 1c Bitrix today called One of the most successful. Required to say that the 1s Bitrix Site Development regularly enjoys considerable popularity. After all, the developers of sites and their customers are tremendous ability to the use of all abilities really online representation. Whatever way that guarantees profit, will require specific pre-investment. And the site – not the exception. As well as with some other things you want way you want him to learn to communicate. Few write a portal, it needs to continually adjust, and also promote to customers the theoretical received all the required data collection. But those who see importance of this method, get the maximum financial profit from their enterprise.

Investing Economy

Let's try a light and accessible way to talk about what the investment. Thus, the most important task, which overcome the investors is standard – to increase its capital together with increasing prosperity of the economy, industry and, ultimately, companies in which they invested their money. We live in one of the most abundant resources of the earth. For example, stocks of natural resources in Russia is 300 times more abundant than in Europe. The fact that production of our country will continue, no one wakes up any doubts. For many, the question is when and at what pace.

Our charge statement and then immediately, every minute, every day, every hour. Decrease or increase economic indicators – this is in any case, a sign of progress. Looking at the rate of growth of wealth of any country, we see phases of development, decline or stagnation, but no matter what happens, the total trend – development. The task of the investor – do not miss this development by increasing their wealth, even in those moments when there is a decline or stagnation. Today, our economy has come step progress of corporations that are engaged extraction, processing and trade of natural gifts. It is absolutely normal for the situation in which Russia remains – the phase of developing capitalism.

Resources such as metallurgy, telecommunications, electricity, gas, oil – is driving force of the Russian economy at the moment. Years later, in the first place and will leave the company in engineering and light industry. That is, our economy will develop in the usual way to becoming any appreciable capitalist state. Will the country to overcome the problem? Certainly, no other way to happen, but even in such situations, the task is the economy of the investor – to keep up with economic development, holds the assets for investment by increasing their funds in any situation. It's entertaining, but why invest an ordinary citizen? That's the way life is, that money is better in the future to save, save, save. Everyone has needs: someone wants to get hold of the car, someone – a house or vacation home, planning to save some funds for the school their child in a better institution, and somebody cares what means exist in old age. And, of course, brought hope that the finances to address all suddenly fall down from the sky. What qualities should an investor have? Self-purchase of shares, as opposed to investment through the funds of the forces is not all. Apart from the necessary knowledge of the market for profitable operations from the depositor required knowledge and calculation. Exorbitant expansiveness, susceptibility to frequent changes of mood – Foes of any investor, regardless of the amount of money in his account. Quite often these enemies overpower common calculation and clarity. And because of their triumph is suffering not only balance but also the ambitions of a depositor. However, as mentioned earlier, most favorable to invest in stocks, bonds, funds nedvizhimostcherez best management companies in our country and the world.

The Client

Rather, they are persistent, than aggressive, and opposed to hostility, even if others do not want to cooperate. With the help of gestures you can set the right tone conversation. It is quite possible to learn to control his emotion, emotions, just as psychologically prepare for negotiations. Key points of conduct necessary for successful negotiations * Be flexible. Begin your negotiations with the installation of specific goals. Be prepared to change the rules of the game depending on your knowledge of the desires of the interlocutor.

* States clearly about your goals. Ask people to describe their wishes outcome of negotiations. This is crucial if you want to win. But the idea alone will not lead to implementation of your or their intentions. The victory in the negotiations – is when you and your opponent, by working together, discover methods to achieve, how your goals and objectives of the client (the opponent). * Concentrate on the causes, rather than on themselves positions. If you have a client with different opinions, find out why these differences. If you think so – then there is a reason why you made that decision.

* Look for alternatives. Concentrate on the creative creation of alternative solutions, ideas and opportunities that best correspond to the objectives of both parties. One head – well, while two – better. * Take your time. Do not respond to pressure or urgency of making hasty decisions. Make pause to give yourself time to think about the future of your actions. As a person involved in the negotiations, you should know that the view of other people on the importance of the issues may be different from your own. All people see things differently. Understanding how much your partner appreciates every position, will allow you to effectively respond. Strange but true: in personal relations negotiation is the key to long, stable, the interesting relationship (checked in practice!). In NLP, created a lot of models of efficient influence on the interlocutor, to successful negotiations is essential knowledge, understanding and application of skills of NLP. So models and techniques of NLP are used in training the negotiations are very active and fruitful. Respect your partner – Learn techniques of successful negotiation.